DentalFork · Perth dental practices only
Websites and marketing for dental practices. Nothing else.
A new practice website your patients can book and pay on. Marketing written to AHPRA's advertising rules from the first draft. And a monthly report showing where every booking came from. We're based in Perth, so we come to your practice.
The problem
Most practice websites can't say how many bookings they produce
A typical practice website takes bookings by phone or form. But nobody can say how many came from Google, or from a Facebook post. Nobody knows how many patients started a booking and gave up.
So you can't tell which effort is worth paying for.
These aren't marketing problems. They're measurement problems.
What we do
Two things, done properly
Your website
Website Care
$249 / month
Redesign included. $0 upfront.
- A new practice website, up to 10 pages, built for phones first
- Patients book and pay online, or keep HotDoc or HealthEngine
- Real photos of your practice, taken on site
- Every page checked against AHPRA's advertising rules
- Hosting, updates, backups, and a new page or post every month
- A monthly report of where every booking came from
Your patients
Practice Marketing
From $799 / month
Three plans. First posts live in 14 days.
- Social posts for Instagram and Facebook, every week
- Google Business Profile kept active
- Blog posts, emails and Meta ads on the larger plans
- Every post checked against AHPRA's advertising rules before you approve it
- A KPI report you can check against your appointment book
All prices AUD, excluding GST.
Practice marketing
Three plans
Pick the plan that matches where your practice is. You approve every post before it goes out.
Plan 01
Starter
$799 / month
Stay visible. Don't go dark.
- 16 social posts a month (2 Instagram + 2 Facebook a week)
- 1 Google Business Profile post a week
- Monthly KPI snapshot
- 30-minute check-in every quarter
- Google Analytics and Google Business Profile set up
For practices that want to stay visible while they focus elsewhere.
Plan 02 · Best value
Growth
$980 / month
Build presence. Start measuring.
- 32 social posts a month, including a Reel and Stories
- Weekly KPI report and a 1-hour call each month
- 1 blog post or 1 patient email a month (you pick)
- 1 LinkedIn post a week
- Google Business Profile kept active
- Full tracking set-up and WhatsApp Business
- Light Meta ad management
For established practices ready to grow, with weekly accountability.
Plan 03
Operator
$1,495 / month
Every channel, one team.
- About 50 social posts a month across Instagram, Facebook and LinkedIn
- 1 blog post and 1 patient email a month
- Brand voice workshop, and a 30-day calendar you approve
- Google Business Profile, plus a monthly WhatsApp message to patients who opted in
- Weekly KPI report and a 1-hour insights call each month
- A dental playbook built around AHPRA's rules
- Full tracking and light Meta ads
For practices committed to growth across every channel.
- · 3-month minimum, then month to month with 30 days' notice.
- · Ad spend is paid by you, direct to Meta or Google. We never mark it up.
- · Every account, post and mailing list stays in your practice's name.
All prices AUD, excluding GST.
Built for the rules
AHPRA's advertising rules, from the first draft
Every page and post
- No testimonials about clinical outcomes
- Before-and-after images only with documented patient consent
- Offers and prices in notices that follow the same rules
- Everyone photographed signs a consent form
Who decides what
Your practice signs off all clinical content before it goes live. We write and publish; we give no clinical advice.
Reminders and follow-ups only go to patients who ticked a consent box (Spam Act 2003, Privacy Act 1988).
What we promise
What we commit to, and what we don't
We commit to
- A written scope with a fixed price, within 48 hours
- The work delivered exactly as that scope says
- Reports you can check against your own appointment book
- Your accounts stay yours
We don't promise
Search rankings, a number of bookings, or any other result we don't control.
Start here
A free audit of your practice website
Find out how fast your site loads on phones, which pages are broken, how Google sees it, and whether it tracks your bookings at all. The report is yours to keep, whether or not you go ahead.
[email protected] · +61 427 064 592
Please don't include patient information in your message.